Prepare sponsor assets
Supply assets that remain clear in the compact sponsor area.
Required files
- A logo for a light background.
- A logo for a dark background.
- A short company tagline, preferably fewer than 15 words.
- The exact destination URL.
A single logo can serve both themes if it remains readable on both backgrounds.
Asset recommendations
Use SVG for a logo that scales without losing detail. For raster artwork, use a high-resolution PNG with the appropriate background or transparency.
Keep the artwork centered with space around it. Avoid fine details that disappear at small sizes.
In a horizontal arrangement, the logo renders at 32 pixels wide. In a vertical arrangement, it renders at 32 pixels high.
Review the logo and tagline together in the placement preview.
Destination URL guidelines
- Supply the complete URL for the intended landing page.
- Add campaign parameters only if you need them for your own reporting.
- Verify that the page is public and works on mobile.
- Verify the destination again in the placement preview.
Use the same product or offer in the tagline and landing page.
Additional placement
If your agreed package includes GitHub placement, review its preview separately. The application and GitHub can display the same assets at different sizes.